Select Sites Using Backplane Protocol

Sites Using Backplane Protocol

Vendors with Backplane Compliant Apps

500friends 500Friends’ LoyaltyPlus™ is a white-label social loyalty platform that enables customers to reward users not just for ecommerce transactions but for their advocacy: referring friends, writing reviews, sharing and recommending products, uploading content, and more. Janrain’s integration into LoyaltyPlus enables a seamless experience for users to register and sign in once to enable site-wide access and rewards. Visit
Arktan Logo Arktan provides SaaS products being used by leading brands to extend curated real-time content and conversation from the Social Web to their sites and mobile apps to build interactive experiences for their users.  Arktan’s flaship product, SocialStreams, is powering many Social TV second-screen experiences for popular TV shows, including “The X Factor USA”. It is also being used to power Social Music, Social News, and Social Sports experiences for brands like UMG, The Washington Post, Discovery, CTV and NBC. SocialStreams helps build brand loyalty, boosts site traffic and provides increased revenue opportunities from advertising, product sales and data capture.
badgeville-logo Badgeville, the gold standard for gamification, and the world’s only Behavior Platform, makes it easy for business leaders to measure and influence behavior across customer, partner, developer and employee communities. The leading provider of SaaS enterprise gamification solutions and services, Badgeville’s global client roster features the world’s most innovative enterprises across virtually every industry, including Samsung, Recyclebank, Deloitte, Dell, eBay, Universal Music, The Active Network, and more. Founded in 2010, Badgeville is based in Menlo Park, Calif., and has offices in New York and Europe. For more information, visit Badgeville on the web at
Big Door BigDoor is a gamified loyalty platform that powers social engagement through the use of game mechanics. BigDoor provides an instant loyalty solution that creates deeper brand affinity through innovative user incentives, including sharing, ability to earn rewards, points and badges as well as participation in quests, earn virtual currency and more. The company works with over 300 partners including Dell, Major League Baseball and Nickelodeon. Visit
CalmSea CalmSea social customer analytics give digital marketers a way to connect more deeply with their customers by tapping into information that their fans choose to share through Facebook and other social networks. Our clients are using CalmSea to improve campaign performance with social email marketing, target their cross-channel communications and perform deep customer segmentation.Visit
Chute Chute is a mobile and Web platform that makes it easy to add photo and video functionality to any application or site. Chute combines cloud infrastructure with extensive APIs, SDKs and developer tools to provide instant media infrastructure to new and existing mobile and Web applications. Chute enables developers to rapidly build almost any media-centric application imaginable. SlideChute, built on top of the Chute platform, makes it easy to collect, manage and display photos across the Web. SlideChute allows any publisher or app to seamlessly integrate user-generated uploads from any source. For more information, please visit
Disqus Disqus is the web’s ubiquitous discussion platform, building and connecting online commenting communities across millions of publisher sites, who tap into the 900 million+ readers and commenters on the Disqus network. For more information, please visit
Echo Echo provides a real-time web platform that enables the rapid implementation and scale of applications for social TVsocial musicsocial newssocial sportssocial commerce and social finance. Brands can leverage the Echo platform to transform their static websites into real-time experiences that significantly boost website traffic, increase user engagement, and drive more revenue. A leader in the space, Echo currently serves over 1 billion streams per month for brands including ABC, AMC Networks, ESPN, NASDAQ, NBC News, The Washington Post, Universal Music Group, USA Networks and WWE. To learn more, visit
envolve-logo Envolve provides Facebook-style chat to over 55,000 websites including forums, communities and games. Envolve is backed by Y-Combinator and based in San Francisco, CA. Visit
GraphDive GraphDive unlocks the power of social data from Facebook Connect to create a more personalized shopping experience for users and to give vendors unprecedented insights into user preferences and demographics (age, education, income). GraphDive’s algorithms “make sense” of social media activity to help merchants drive user engagement and boost revenues. Visit
janrain-logo Janrain provides the User Management Platform for the social web that includes Social Login & SharingSocial Profile Storage, Game Mechanics, and Single Sign-On solutions which have been successfully adopted by leading brands. As a longtime contributor to, and proponent of, open standards, Janrain was an early innovator and collaborator on Backplane Protocol. Janrain operates a publicly-available Backplane Protocol server, implemented on Amazon Web Services (AWS), which provides a scalable, reliable, and secure option for your site’s Backplane connectivity.
Jet Law JetJaw is the next generation of consumer engagement that takes polling to a whole new level! Collect responses from your community from any phone, tablet, or computer and all results flow into your activity stream in real-time. Have your editorial team create the polls or even let the community generate their own polls for added interactivity! Poll responses also generate real-time activity data so users can see the names and faces of people voting in a timeline. Give your community engaging, real-time polls from JetJaw. Visit
Livefyre “Livefyre powers the world’s conversations. Designed for the social web, Livefyre turns publisher content into the center of the discussion by aggregating comments from around the web back to one place. By interacting with Livefyre, audiences discover new people and content to engage with on your site, on the Livefyre network, and across the Web. Visit
Marketo Marketing Software. Easy. Powerful. Complete. You want results and you want them fast. The Marketo platform is built by marketers, for marketers. Everything you need – marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting, – all in one place. More sales leads. Less work. Faster. Visit
PlayMPE The Play MPE system from Destiny Media Technologies is the music industry’s preferred method of secure digital delivery. Leveraging the Backplane protocol and MPE infrastructure, Play MPE’s new Artist Website service empowers record labels with easy, flexible management of their website audio. Play MPE powered tracks are provided with basic access to all site visitors while a richer experience is available to users that choose a social login. Play MPE operates in over 40 countries, serving all major labels and over 1000 others. Destiny Media Technologies was founded in 1991 and is based in Vancouver Canada.Visit PlayMPE or DSNY for more information.
PunchTab PunchTab is a multi-channel loyalty and engagement platform that enables agencies, brands and enterprise organizations to incentivize user behavior and drive business success. PunchTab’s customers use the company’s flexible solutions to deepen audience engagement and build awareness by leveraging everything from social sharing and UGC and awareness campaigns to sophisticated B2E and B2B programs. PunchTab offers both an out-of-the-box product and a fully customizable, white-labeled solutions that can reward any action with virtual, social and real-world rewards. Visit PunchTab for more information.
realtidbits Realtidbits is one of the first application vendors to build products specifically for Backplane Protocol, including real-time comments, real-time forums and real-time media galleries. Our real-time engagement products enable small-to-large media companies, professional blogs, networks and local news providers do build social communities around their content, increasing user engagement and time spent on site. Visit
SlimSurveys SlimSurveys, together with Janrain, offers customer insight surveys and polls for your website. Collect customer insights on your website without the ongoing help of your IT engineering team. Embed a tiny snippet of code to your website once and become empowered to change surveys or polls on-the-fly within your account. Backplane-enabled surveys and polls allow you to easily link survey answers to respondents. Collect data in real-time and make better business decisions. It takes about 15 minutes to get started! To request a demo or learn more, visit
Stocial Stocial – The Stock Network, provides users with extensive content coverage based on official news from wires (Bloomberg, Financial Times, CNN, etc.) and a real-time Twitter stream tailored to the world of finance. Stocial focuses on surfacing the most compelling content and delivering a great user experience. Additionally, Stocial provides a platform to share, learn, ask questions, and collaborate with industry experts. Currently, Stocial has over 200 investment managers providing their trades in realtime to the Stocial community. Visit
Tokbox OpenTok by TokBox is the leading global interactive video platform, facilitating the addition of face-to-face experiences into any web property. Offering scalable, customizable solutions for enterprises, entrepreneurs and developers through an open and flexible API as well as simple plug-n-play apps, anyone with a web presence can harness the power of real-time communications to drive user engagement within their site or service. Visit
TurnTo TurnTo provides the leading social Q&A system for online merchants, enabling shoppers to get advice directly from stores’ real customers. By enabling authentic dialog between shoppers and customers right on the merchant site, TurnTo increases conversion rates, generates fresh content for SEO, builds customer loyalty, and reduces call center load. Top online stores and brands including Quidsi (,…), L’Oreal USA, Vitamin Shoppe, and Adorama, have chosen TurnTo. More information about TurnTo is available at
Umbel Umbel helps businesses identify, monetize, deliver and grow their most premium audience segments. We leverage social and big data to cross-correlate social, interest and behavioral graph information across properties and platforms. Our beautiful, intuitive reports are used by sales, research, product, marketing and editorial teams. Founded in 2010, Umbel is located in Austin, Texas. For more information, please visit
Viafoura Viafoura’s Social Monetization Platform is designed to engage existing users, attract new audiences and increase revenue. Viafoura’s tools enable multi-media conversations, content curation, gamification and social sharing in order to increase engagement and opportunity to collect valuable user data. This data can be used to increase monetization in a variety of ways from ad sales and content creation to better-informed programming that keeps users engaged. Visit